Jorge Torres Cuevas is an executive coach and certified Heartstyles Leadership practitioner with 20+ years of experience as a global leader in marketing, commerce, and general management. A former CEO, he’s worked across Latin America, North America, and Europe for top brands like The Coca-Cola Company, Nestlé, Colgate-Palmolive and KFC.
Now based in Barcelona, Jorge supports leaders navigating change with clarity, confidence and authenticity. Having lived in five countries, he brings deep cultural intelligence and real-world leadership insight to every coaching relationship.
He creates safe, honest spaces where clients explore what truly drives them - unlocking their potential to lead with purpose, courage and impact. Jorge’s approach blends strategic thinking, emotional intelligence and a firm belief in human potential.
He coaches in English, Spanish and French across sectors and continents.